US earnings season shifts into overdrive, with big tech set to dominate in the week ahead. With five of the so-called ‘magnificent seven’ due to report over the course of Tuesday and Thursday alone, global markets will be shaped by the outcome of this key week. Chief Market Analyst Joshua Mahony takes a look at Alphabet, Apple, and Mastercard shares, which have all been enjoying a period of strength leading into this report. Will earnings provide a fresh boost or a potential pullback?